Endorsed by the G20 in 2016, the G20 Global Platform on Inclusive Business (GPIB) seeks to connect policymakers and business behind a mission that is both pro-poor and pro-business and strives to better understand the role that G20 and non-G20 governments can play in supporting inclusive companies more effectively. The GPIB stems from the G20 Leaders Call on Inclusive Business issued in 2015 and was officially launched by the Chinese Presidency in Nanjing, China in April 2016.